“If you already have an accountIf you have a Google Analytics account tracking your website already, please invite email@example.com with EDIT permissions to your account. To do so, log in to Google Analytics and navigate to Admin > User Management and click the blue plus button in the top right.
If you DO NOT have a Google analytics account or don’t have access to one that is on your site, no worries! We can create you an account and invite your email to it so that you can use it too. We’ll just need to create an account and put the tracking code onto your site ourselves, which should only take a few minutes as long as we have back-end access to your website.”